Kintsugi
At Go Creative Media, we had the privilege of partnering with Kintsugui, a nonprofit organization dedicated to healing and transformation. Our goal was to craft a brand identity and digital presence that embodies Kintsugui’s mission and values, creating a compelling and cohesive experience for their audience.
Branding and Creative Process: Understanding the profound mission of Kintsugui, we embarked on a thorough creative process to develop a brand that resonates with their purpose. The concept of Kintsugi, the Japanese art of repairing broken pottery with gold, inspired our approach. We wanted the brand to symbolize resilience, beauty in imperfection, and the healing process. Our team developed a unique logo, color palette, and visual elements that reflect these themes. The logo, featuring delicate lines and golden accents, represents the beauty of mending and growth.
Web Design: The Kintsugui website was designed to be a welcoming and informative hub for visitors seeking support, resources, and information about the organization’s work. We focused on creating a user-friendly interface with clear navigation, making it easy for users to explore various sections of the site. The design is clean and elegant, with a calming color scheme and imagery that evokes a sense of peace and restoration. Key features include detailed information about Kintsugui’s programs, a blog for sharing stories and insights, and an intuitive donation system to support their cause.